01 · Featured treatments
Lead with the favourites
Featured treatments use large, honest photography and one-line descriptions, with a clear route to the full menu for people who want to explore.
Beauty & Wellness
BodyFactory
A booking-focused website for a New York med-spa with three studios — designed to turn browsing into booked consultations.
- Industry
- Beauty & Wellness
- Locations
- 3 studios, New York City
- Project
- Service & Booking Website
- Services
- Web Design & Development
(The brief)What we were
What we were
asked to solve
BodyFactory offers a long menu — facials and peels, laser, injectables, body and hair treatments — across three Manhattan studios. Visitors needed to find the right treatment, trust the results, and book at the studio nearest them, without getting lost in options.
Our approach
Editorial photography and a bold headline set a premium tone. A mega-menu groups more than 30 treatments by category, while reviews and pay-over-time options (Affirm and Klarna) sit right in the hero. Every section ends at Book Now, with a free consultation for anyone who isn't sure yet.
- 01
Tame a big menu
Help visitors find the right treatment in a couple of clicks.
- 02
Show real results
Reviews and real people up front, so the quality speaks for itself.
- 03
Make booking effortless
A booking button in every section, plus a free consultation for people still deciding.
(Scope at a glance)
3Manhattan studios, each with its own page
30+Treatments organised by category
500+5-star reviews surfaced in the hero
2Pay-over-time options shown up front
(Design walkthrough)
Key screens &
Key screens &
the thinking behind them.
02 · Free consultation
A gentle first step
For visitors who aren't ready to choose, a free consultation block — with the real team pictured — explains what happens and offers a single booking button.
03 · Find your studio
Three studios, one choice
Location cards for Hell's Kitchen, Upper East Side and West Village show each space and address, so people can pick the studio that's closest to them.
(Visual language)
Colour & type
- Spa Teal#3CBFB0
- Noir#141414
- Slate#283338
- Blush#FBF3F1
- Porcelain#F8F8F8
Aa
MontserratHeadings
Aa
ArialBody copy
(Responsive)
Designed for
Designed for
the thumb, too.
On phones the hero photo keeps its impact, Book Appointment becomes a full-width button you can't miss, and treatments stack as large photo cards — designed for quick browsing between meetings.
(The full page)
Hover to scroll the homepage ↓
Top to bottom
(What we delivered)
End to end,
End to end,
design to launch.
- Homepage
- Treatments menu & mega-menu
- Treatment pages
- Location pages
- Membership & gift cards
- Online booking flow
- Responsive build
Takeaway
When there are dozens of treatments, the job is to make choosing feel easy. Clear categories, real reviews and a booking button that's always nearby turned a big menu into a simple path to an appointment.
See it live ↗
(Let's Connect)
Got a project
Got a project
in mind?
Let's make something happen together. Book a free 30-min call or drop us a note — we reply within 24 hours.